We understand franchising
Franchising helps retail companies grow fast and gives franchisees the chance to run their own shops. It can work well for everyone, but tensions can appear. Franchisors and franchisees may clash when the relationship feels unbalanced, especially in difficult times. Clear data and transparency help keep discussions fair. Franchisees may also see each other as competitors, which can lead to weak marketing. Shared campaigns usually perform better, so shifting this mindset is important. RetailSonar’s up-to-date market data and accurate models can align everyone’s interests and support long-term cooperation.
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Smart location decisions. Maximum ROI.
Thanks to curated, best-in-class data, a revolutionary AI model and a passionate team, you can use our platform to make your location decision with confidence, precision and in just a few clicks.
Plan your optimal location network with confidence
Design your most profitable network and plan openings, closures and relocations. With the highest possible accuracy.
Easily analyze and improve the performance of your locations
Sales teams can pinpoint the revenue their locations should be making, alongside the right actions to take. In just a few clicks.
Optimize the efficiency of your marketing efforts
Have marketing teams craft precise activation and retention campaigns to ensure they achieve the best ROI. In an easy-to-use platform.
Transparent insights into the expected future sales dynamics
- Investigate the potential of new locations. This will give you an insight into the economic perspective of a candidate-franchizee, and the impact and cannibalisation on each of the existing points of sale.
- Get an overview of all the relevant environment information regarding new locations, including market potential, catchment area and information about the competition.
- Abolish legal protection areas by demonstrating that there is no risk of cannibalisation here.
- Determine the potential impact of new digital channels on the sales of each of your franchisees.
- Simulate openings, closures and relocations. Share these useful insights and opportunities with your franchisees.
Improved performance for your current franchisees
- Visualize the current sales dynamics and performance of each individual shop in professional reports.
- Benchmark the current performance against the theoretical performance with an accurate purchase flow model. Detect which franchises still have potential to grow.
- Benchmark specific performance indicators such as ticket size, penetration and visit frequency and link this to targeted actions, based on this information.
Features relevant to the industry porta laoreet
Performance Academy | Maximize your current location performances (entry level)
Take your network performance to the next level with this beginner-friendly session, designed to identify opportunities and catch...
Performance Academy | Maximize your current location performances (entry level)
Take your network performance to the next level with this beginner-friendly session, designed to identify opportunities and catch...
Performance Academy | Maximize your current location performances (entry level)
Take your network performance to the next level with this beginner-friendly session, designed to identify opportunities and catch...
“As an organisation we must avoid cannibalising each other too much at all cost on the internal level. It is my job to ensure that the different interests of our members are always reconciled. That is why the platform is such an asset. There are no emotions involved. You can objectively motivate decisions about locations.”