We understand the telecoms industry

The telecoms industry is facing a number of major challenges. New technologies must be rolled out efficiently, mobile operators and cable companies are making strategic acquisitions and the aggressive price wars are bound to transform the market in the short term. In addition to this, mobile data sources offer a wealth of information, which can be used in a smart way for internal (e.g., marketing) and external (e.g., crowd monitoring) purposes. Decision-supporting tools and solutions are crucial to make the right, future-proof choices in this rapidly-changing industry.

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Weekly visitors 10,000

+10% Spending Potential

Smart location decisions. Maximum ROI.

Thanks to curated, best-in-class data, a revolutionary AI model and a passionate team, you can use our platform to make your location decision with confidence, precision and in just a few clicks.

Plan your optimal location network with confidence

Design your most profitable network and plan openings, closures and relocations. With the highest possible accuracy.

Easily analyze and improve the performance of your locations

Sales teams can pinpoint the revenue their locations should be making, alongside the right actions to take. In just a few clicks.

Optimize the efficiency of your marketing efforts

Have marketing teams craft precise activation and retention campaigns to ensure they achieve the best ROI. In an easy-to-use platform.

Make sure your shops are profitable

Map the actual sales dynamics of every shop, in terms of the intake, outflow or product purchases of customers to obtain a 360-degree view of the performance of existing shops.
Tailor the services and capacity of each shop to the potential and the structure of the surrounding area. Think about the right specialisation of your shops, depending on the rental price and the surrounding area. Optimize your service, both for candidates and customers.
Identify the weaknesses of branches with a clear growth potential based on objective reporting and create opportunities for achieving this growth.
Translate these opportunities into specific actions and promotions, along with the store manager, to efficiently adapt the branch’s operations and its targeting of the surrounding area.
Measure the impact of these actions and use success stories to further roll out the data-driven approach in your network.

Optimize your communication campaigns for existing customers

Analyze the historic mobile behaviour of existing customers and enrich their customer profile.
Identify customers at (greater) risk of leaving.
Segment your marketing campaigns so you reach the right target group with the right message.
Implement efficient marketing campaigns, by using the right medium and targeted marketing.
Continually increase the ROI of your campaigns by better monitoring the results, analyzing the results in depth and adapting your campaigns where necessary.

Optimize your capital expenditure (CAPEX) in your mobile network

Identify the blind spots in your current mobile network and determine the added value of a potential location for a new mast. This is done based on local activity (e.g., housing and employment, schools, hospitals, leisure...) and the current network coverage.
Calculate the hotspots for new masts and prioritize your investment decisions.
Prioritize the most interesting opportunities for upgrading your network to 4G and 5G.